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Results of search for 'su:"Service industries"'
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Authors
Bateson, John E. G.
Bitner, Mary Jo
Bruhn, Manfred
Fitzsimmons, James A...
Fitzsimmons, Mona J.
George, Michael L.
Georgi, Dominck
Gremler, Dwayne D.
Zeithaml, Valarie A.
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The Dryden Press ser...
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Business logistics
Customer services
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Service industries
Six Sigma (Quality c...
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Your search returned 5 results.
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1.
Services marketing : managing the service value chain /
Manfred Bruhn and Dominik Georgi.
by
Bruhn, Manfred
Georgi, Dominck
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Harlow, England ; New York :
Financial Times/Prentice Hall,
2006
Availability:
Items available for loan:
TMU-LIBRARY
(1)
Location, call number:
HD9980.5 .B78 2006
.
star rating
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2.
Services marketing : integrating customer focus across the firm /
Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
by
Zeithaml, Valarie A
Bitner, Mary Jo
Gremler, Dwayne D
Edition:
4th ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Boston :
McGraw-Hill/Irwin,
c2006
Online resources:
Publisher description
Table of contents only
Contributor biographical information
Availability:
Items available for loan:
TMU-LIBRARY
(1)
Location, call number:
HD9980.5 .Z45 2006
.
star rating
Average : 0.0 out of 5 stars
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3.
Managing services marketing : text and readings /
John E.G. Bateson.
by
Bateson, John E. G
Series:
The Dryden Press series in marketing
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Chicago :
Dryden Press,
c1989
Availability:
Items available for loan:
TMU-LIBRARY
(1)
Location, call number:
HD9980.5 .B38 1989
.
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4.
Service management : operations, strategy, and information technology /
James A. Fitzsimmons, Mona J. Fitzsimmons.
by
Fitzsimmons, James A
Fitzsimmons, Mona J
Series:
Irwin/McGraw-Hill series in operations and decision sciences
Edition:
5th ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Boston :
McGraw-Hill/Irwin,
2006
Online resources:
Table of contents only
Availability:
Items available for loan:
TMU-LIBRARY
(1)
Location, call number:
General stacks
HD9980.5 .F57 2006
.
star rating
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5.
Lean Six Sigma for service : how to use Lean Speed and Six Sigma Quality to improve services and transactions /
Mike L. George.
by
George, Michael L
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
New York :
McGraw-Hill,
2003
Online resources:
Contributor biographical information
Publisher description
Availability:
Items available for loan:
TMU-LIBRARY
(1)
Location, call number:
General stacks
TS156 .G46 2003
.
star rating
Average : 0.0 out of 5 stars
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