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Services marketing : managing the service value chain / Manfred Bruhn and Dominik Georgi. by

Bruhn, Manfred
Georgi, Dominck

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Harlow, England ; New York : Financial Times/Prentice Hall, 2006

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: HD9980.5 .B78 2006.

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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by

Zeithaml, Valarie A
Bitner, Mary Jo
Gremler, Dwayne D

Edition: 4th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : McGraw-Hill/Irwin, c2006

Online resources:

Publisher description
Table of contents only
Contributor biographical information

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: HD9980.5 .Z45 2006.

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Managing services marketing : text and readings / John E.G. Bateson. by

Bateson, John E. G

Series: The Dryden Press series in marketing

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Chicago : Dryden Press, c1989

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: HD9980.5 .B38 1989.

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Global shift : reshaping the global economic map in the 21st century / Peter Dicken. by

Dicken, Peter

Edition: 4th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London ; Thousand Oaks : Sage Publications, 2003

Online resources:

Table of contents only
Publisher description

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks HD2321 .D52 2003.

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Business ethics / William H. Shaw. by

Shaw, William H, 1948-

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Belmont, CA : Wadsworth Pub., c1999

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks HF5387 .S47 1999.

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Ethical theory and business / edited by Tom L. Beauchamp, Norman E. Bowie. by

Beauchamp, Tom L
Bowie, Norman E, 1942-

Edition: 6th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, N.J. : Prentice Hall, c2001

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks HF5387 .E82 2001.

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Ethical theory and business / edited by Tom L. Beauchamp, Norman E. Bowie. by

Beauchamp, Tom L
Bowie, Norman E, 1942-

Edition: 7th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : Pearson Education, c2004

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks HF5387 .E82 2004.

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Technology entrepreneurship : creating, capturing, and protecting value / Thomas N. Duening, Robert D. Hisrich, Michael A. Lechter. by

Duening, Thomas N
Hisrich, Robert D
Lechter, Michael A

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Burlington, MA : Academic Press, c2010

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks HC79.T4 D83 2010.

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Building the strategically-responsive organization / edited by Howard Thomas ... [et al.]. by

Thomas, Howard, 1943-
International Strategic Management Society Conference (11th : 1991 : Toronto, Ont.)

Series: The strategic management series

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Chichester [England] ; New York : Wiley, c1994

Online resources:

Contributor biographical information
Publisher description
Table of Contents

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks HD29 .B85 1994.

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10.

Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright. by

Burgelman, Robert A
Maidique, Modesto A
Wheelwright, Steven C, 1943-

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : McGraw-Hill/Irwin, c2001

Online resources:

Publisher description
Table of contents

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks HD45 .B87 2001.

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11.

Service management : operations, strategy, and information technology / James A. Fitzsimmons, Mona J. Fitzsimmons. by

Fitzsimmons, James A
Fitzsimmons, Mona J

Series: Irwin/McGraw-Hill series in operations and decision sciences

Edition: 5th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : McGraw-Hill/Irwin, 2006

Online resources:

Table of contents only

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks HD9980.5 .F57 2006.

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12.

Ethical theory and business / edited by Denis G. Arnold, Tom L. Beauchamp, Norman E. Bowie. by

Arnold, Denis Gordon
Beauchamp, Tom L
Bowie, Norman E, 1942-

Edition: 9th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston : earson Education, c2013

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks HF5387 .E82 2013.

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13.

Canadian business and society : Ethics,Responsibility & sustainability / Robert W. Sexty. by

Sexty, Robert W, 1942-

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Scarborough, Ont. : Prentice-Hall Canada, c2014

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks HD60.S49 1995.

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14.

Case studies in business, society, and ethics / edited by Tom L. Beauchamp. by

Beauchamp, Tom L

Edition: 4th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, N.J. : Prentice Hall, c1998

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks HD60.5. B42 1998.

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15.

Lean Six Sigma for service : how to use Lean Speed and Six Sigma Quality to improve services and transactions / Mike L. George. by

George, Michael L

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : McGraw-Hill, 2003

Online resources:

Contributor biographical information
Publisher description

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks TS156 .G46 2003.

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16.

Intellectual property management in health and agricultural innovation : a handbook of best practices / edited by Anatole Krattiger ... [et al.]. by

Krattiger, Anatole F
Centre for Management of Intellectual Property in Health Research and Development
Public Intellectual Property Resource for Agriculture

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Oxford ; Davis, CA : MIHR : PIPRA, c2007

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks K1519.B54 .I57 2007 vol 1.

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17.

Intellectual property management in health and agricultural innovation : a handbook of best practices / edited by Anatole Krattiger ... [et al.]. by

Krattiger, Anatole F
Centre for Management of Intellectual Property in Health Research and Development
Public Intellectual Property Resource for Agriculture

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Oxford ; Davis, CA : MIHR : PIPRA, c2007

Availability: Items available for loan: TMU-LIBRARY (1)Location, call number: General stacks K1519.B54 .I57 2007 vol 2.

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18.

Intellectual property management in health and agricultural innovation Vol.one : a handbook of best practices : executive guide / edited by Anatole Krattiger ... [et al.]. by

Krattiger, Anatole F

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Oxford ; Davis, CA : MIHR : PIPRA, c2007

Online resources:

Table of contents

Availability: No items available.

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