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A preface to marketing management / J. Paul Peter, James H. Donnelly.

By: Contributor(s): Material type: TextPublication details: Boston, Mass. : McGraw-Hill, c2003.Edition: 9th edDescription: xiv, 280p. ; ill. : 26 cmISBN:
  • 0072466588 (alk. paper)
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415.13 .P48 2003
Online resources:
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books TMU-LIBRARY General stacks HF5415.13 .P48 2003 (Browse shelf(Opens below)) 4618 Available 2017/4618

Includes bibliographical references (p. 239-245) and index.

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