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Marketing management : analysis, planning, implementation, and control / Philip Kotler.

By: Material type: TextPublication details: Englewood Cliffs, N.J. : Prentice Hall, c1995.Edition: Canadian 8th edDescription: xxiv, 824 p. : ill. (some col.), col. map ; 27 cmISBN:
  • 0131257250
Subject(s): DDC classification:
  • 658.8 20
LOC classification:
  • HF5415.13 .K64 1995
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books TMU-LIBRARY HF5415.13 .K64 1995 (Browse shelf(Opens below)) 4652 Available 2017/4652

Includes bibliographical references and indexes.

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