| 000 | 00935pam a2200301 a 4500 | ||
|---|---|---|---|
| 999 |
_c265 _d265 |
||
| 001 | 4329661 | ||
| 003 | OSt | ||
| 005 | 20230621113024.0 | ||
| 008 | 880812s1989 maua b 001 0 eng | ||
| 010 | _a 88027583 | ||
| 020 | _a0070860459 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 |
_aHF5415 _b.B44113 2000 |
| 082 | 0 | 0 |
_a658.8 _219 |
| 100 | 1 | _aBerkowitz, Eric N. | |
| 245 | 1 | 0 |
_aMarketing / _cEric N. Berkowitz, Roger A. Kerin, William Rudelius. |
| 250 | _a4th Canadian ed. | ||
| 260 |
_aToronto, New York: _bMcGraw-Hill, _c2000. |
||
| 300 |
_axxviii, 697 p. : _bill. (some col.) ; _c26 cm + _e1 computer disk (5 1/4 in.) |
||
| 500 | _aSystem requirements for computer disk: IBM PC. | ||
| 500 | _aIncludes indexes. | ||
| 504 | _aBibliography: p. 702-719. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aKerin, Roger A. | |
| 700 | 1 | _aRudelius, William. | |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2lcc _cGENERAL |
||