000 01271cam a2200337 a 4500
999 _c254
_d254
001 15923860
003 OSt
005 20230621113024.0
008 090928s2011 at a b 001 0 eng
010 _a 2009937990
020 _a9781439039434
020 _a1439039437
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF1416
_b.G54 2011
082 0 0 _a658.8/4
_222
100 1 _aGillespie, Kate.
245 1 0 _aGlobal marketing /
_cKate Gillespie, H. David Hennessey.
250 _a3rd ed.
260 _aAustralia ;
_aMason, OH :
_bSouth-Western Cengage Learning,
_cc2011.
300 _axxiv, 576 p. :
_bill. ;
_c27 cm.
504 _aIncludes bibliographical references (p. 531-553) and indexes.
650 0 _aExport marketing.
650 0 _aExport marketing
_xManagement.
700 1 _aHennessey, Hubert D.
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy1303/2009937990-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy1303/2009937990-t.html
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy1303/2009937990-b.html
906 _a7
_bcbc
_corignew
_d2
_eepcn
_f20
_gy-gencatlg
942 _2lcc
_cGENERAL