000 00816pam a2200277 a 4500
999 _c200
_d200
001 4714620
003 OSt
005 20230621113021.0
008 830620s1984 nyua b 001 0 eng
010 _a 83013562
020 _a0070609071
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415
_b.S745 1991
082 0 0 _a658.8
_219
100 1 _aStanton, William J.
245 1 0 _aFundamentals of marketing /
_cWilliam J. Stanton.
250 _a7th Canadian ed.
260 _aNew York :
_bMcGraw-Hill,
_cc1991.
300 _axxviii, 795 p. :
_bill. ;
_c25 cm.
440 0 _aMcGraw-Hill series in marketing
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing.
650 0 _aMarketing
_xCase studies.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2lcc
_cGENERAL