000 01016pam a2200301 a 4500
999 _c198
_d198
001 3052262
003 OSt
005 20230621113021.0
008 960422s1997 njuab b 001 0 eng
010 _a 96019557
020 _a0130391271
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415.K625 2004
082 0 0 _a658.8
_220
100 1 _aKotler, Philip.
245 1 0 _aMarketing :
_ban introduction /
_cPhilip Kotler, Gary Armstrong.
250 _aCanadian ed.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_cc2004.
300 _axxiv,680p (A1-G8):
_bcol. ill. , map ;
_c26 cm.
500 _a"Instructor's free copy"--Cover.
500 _aMap of the world in 1997 on endpapers.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing.
700 1 _aArmstrong, Gary
_q(Gary M.)
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2lcc
_cGENERAL