| 000 | 01231pam a2200349 a 4500 | ||
|---|---|---|---|
| 999 |
_c175 _d175 |
||
| 001 | 653610 | ||
| 003 | OSt | ||
| 005 | 20230621113020.0 | ||
| 008 | 940718s1995 ilua b 001 0 eng | ||
| 010 | _a 94030028 | ||
| 020 | _a9780070287099 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 043 | _an-us--- | ||
| 050 | 0 | 0 |
_aHF5415.33.U6 _bH38 2011 |
| 082 | 0 | 0 |
_a658.8/342/0973 _220 |
| 100 | 1 | _aHawkins, Del I. | |
| 245 | 1 | 0 |
_aConsumer behavior : _bimplications for marketing strategy / _cDel I. Hawkins, Roger J. Best, Kenneth A. Coney. |
| 250 | _a6th ed. | ||
| 260 |
_aAustralia: _bMcGraw-Hill Irwin, _cc2011. |
||
| 300 |
_axix, 649 p. : _bill. (some col.) ; _c27 cm. |
||
| 440 | 4 | _aThe Irwin series in marketing | |
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | 0 |
_aConsumer behavior _zUnited States. |
| 650 | 0 | 0 |
_aMarket surveys _zUnited States. |
| 650 | 0 | 0 |
_aConsumer behavior _zUnited States _xCase studies. |
| 650 | 0 | 0 |
_aMarket surveys _zUnited States _xCase studies. |
| 700 | 1 | _aBest, Roger J. | |
| 700 | 1 | _aConey, Kenneth A. | |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2lcc _cGENERAL |
||