000 00922cam a2200277 a 4500
999 _c1673
_d1673
001 12869527
003 OSt
005 20230621113116.0
008 020725s2003 njua b 001 0 eng
010 _a 2002029019
020 _a0131001175
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415.13
_b.K636 2003
082 0 0 _a658.8
_221
100 1 _aKotler, Philip.
245 1 2 _aA framework for marketing management /
_cPhilip Kotler.
246 3 0 _aMarketing management
250 _a2nd ed.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_cc2003.
300 _axx, 363 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xManagement.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f20
_gy-gencatlg
942 _2lcc
_cGENERAL