| 000 | 01179cam a2200325 a 4500 | ||
|---|---|---|---|
| 999 |
_c1667 _d1667 |
||
| 001 | 15021760 | ||
| 003 | OSt | ||
| 005 | 20230621113116.0 | ||
| 008 | 070925s2008 njua b 001 0 eng | ||
| 010 | _a 2007039742 | ||
| 020 | _a9780131754348 (pbk. : alk. paper) | ||
| 020 | _a0131754343 (pbk. : alk. paper) | ||
| 035 | _a(OCoLC)ocn173502790 | ||
| 035 |
_a(OCoLC)173502790 _z(OCoLC)154666082 |
||
| 040 |
_aDLC _cDLC _dBTCTA _dBAKER _dYDXCP _dC#P _dBWX _dDLC |
||
| 050 | 0 | 0 |
_aHF1416 _b.K443 2008 |
| 082 | 0 | 0 |
_a658.8/4 _222 |
| 100 | 1 | _aKeegan, Warren J. | |
| 245 | 1 | 0 |
_aGlobal marketing / _cWarren J. Keegan, Mark C. Green. |
| 250 | _a5th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2008. |
||
| 300 |
_axxiv, 643 p. : _bill. ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aExport marketing. | |
| 700 | 1 | _aGreen, Mark C. | |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip081/2007039742.html |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cGENERAL |
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