| 000 | 01157cam a2200313 a 4500 | ||
|---|---|---|---|
| 999 |
_c1660 _d1660 |
||
| 001 | 14688426 | ||
| 003 | OSt | ||
| 005 | 20230621113116.0 | ||
| 008 | 070108s2008 njua b 001 0 eng | ||
| 010 | _a 2007000562 | ||
| 020 | _a9780135084571 (alk. paper) | ||
| 035 | _a(OCoLC)ocm77575083 | ||
| 035 | _a(OCoLC)77575083 | ||
| 040 |
_aDLC _cDLC _dYDX _dBAKER _dBTCTA _dYDXCP _dNLGGC _dDLC |
||
| 050 | 0 | 0 |
_aHF5415 _b.K636 2011 |
| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
| 250 | _aCanadian ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2011. |
||
| 300 |
_axxi, 643(A1-S16) p. : _bill. (chiefly col.) ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references (p. R-1 - R-30) and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aArmstrong, Gary _q(Gary M.) |
|
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip078/2007000562.html |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cGENERAL |
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