000 01366cam a22003374a 4500
999 _c1614
_d1614
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003 OSt
005 20230621113114.0
008 010212s2001 txua b 001 0 eng
010 _a 2001087534
020 _a0030331013
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHF5415.2
_b.C5 2002
082 0 0 _a658.8/3
_221
100 1 _aChurchill, Gilbert A.
245 1 0 _aMarketing research :
_bmethodological foundations /
_cGilbert A. Churchill, Jr., Dawn Iacobucci.
250 _a8th ed.
260 _aFort Worth :
_bHarcourt College Publishers,
_cc2002.
300 _axxvi, 1006 p. :
_bill. ;
_c26 cm.
440 4 _aThe Harcourt series in marketing
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing research.
700 1 _aIacobucci, Dawn.
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy1505/2001087534-t.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy1505/2001087534-d.html
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy1505/2001087534-b.html
906 _a7
_bcbc
_corignew
_d3
_eepcn
_f20
_gy-gencatlg
942 _2lcc
_cGENERAL