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050 0 0 _aTK5105.888
_b.C75 2009
082 0 4 _a006.7
_222
100 1 _aCroll, Alistair.
245 1 0 _aComplete web monitoring /
_cAlistair Croll and Sean Power.
250 _a1st ed.
260 _aBeijing ;
_aCambridge [Mass.] :
_bO'Reilly,
_cc2009.
300 _axxvi, 634 p. :
_bill. ;
_c24 cm.
504 _aIncludes index.
520 _aDiscover how visitors use and interact with your site through web analytics, segmentation, conversions, and user interaction analysis. Find out your market's motivations with voice-of-the-customer research. Measure the health and availability of your website with synthetic testing and real-user monitoring. Track communities related to your online presence, including social networks, forums, blogs, microblogs, wikis, and social news aggregators. Understand how to assemble this data into clear reports tailored to your organization and audience.
650 0 _aWeb site development.
650 0 _aWeb usage mining.
700 1 _aPower, Sean.
906 _a7
_bcbc
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_d2
_encip
_f20
_gy-gencatlg
942 _2lcc
_cGENERAL