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Services marketing : managing the service value chain / Manfred Bruhn and Dominik Georgi.

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TextPublication details: Harlow, England ; New York : Financial Times/Prentice Hall, 2006.Description: xxvi, 478 p. : ill. ; 25 cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	TMU-LIBRARY				HD9980.5 .B78 2006 (Browse shelf(Opens below))				4739	Available			2017/4739

Includes bibliographical references (p. 449-466) and index.

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