@book{855,
	author = {Thompson, Arthur A., and Strickland, A. J.},
	title = {Crafting and executing strategy :},
	publisher = {McGraw-Hill/Irvin,},
	year = {2001.},
	address = {Boston, MA :},
	edition = {12th ed.},
	note = {Rev. ed. of: Crafting and implementing strategy. 10th ed. 1995.}
}