Global Marketing. 
Keegan Warren ; Green Mark C. 
 - 4th edition  Low price edition 
 - India:   Pearson education;  2005 
 - xx, 636p. ;  ill. ,  28cm. 
<br/><br/><label>ISBN: </label>9788131719510 
<br/><br/><label>LC Class. No.: </label>HF1416  / .K443  2005