Public relations :  strategies and tactics / 
Dennis L. Wilcox ... [et al.]. 
 - 7th ed. 
 - Boston :  Allyn and Bacon,  c2005. 
 - xxii, 570 p. :  ill. (some col.) ;  26 cm. 
<br/><br/>Includes bibliographical references (p. [553]-560). and index. 
<br/><br/><label>ISBN: </label>0205360734 (alk. paper) 0205404537 (pbk.) 
<br/><br/><label>LCCN: </label>2002021453 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations.<br/>Public relations--United States.
<br/><br/><label>LC Class. No.: </label>HM1221  / .W54 2003 
<br/><br/><label>Dewey Class. No.: </label>659.2