MKTG/ 
Lamb,Charles W...(et al) 
 - Canadian edition. 
 - Toronto,Canada.:  Nelson Education,  c2010. 
 - xviii,318 p.:  some(col.)ill.;  28 cm 
<br/><br/><label>ISBN: </label>0176502521 
<br/><br/><label>LC Class. No.: </label>HF5410  / .L36  2010