Contemporary Canadian Marketing Cases/ 
Mackenzie,H.F 
 - 3rd edition. 
 - Toronto,Canada.:  Pearson/Prentice-Hall  c2008. 
 - xx,331 p.:  ill.;  24 cm. 
<br/><br/><label>ISBN: </label>0132059738 
<br/><br/><label>LC Class. No.: </label>HF5415.12  / .M33 2008