SERVICES MARKETING:  PEOPLE,TECHNOLOGY,STRATEGY/ 
Lovelock,Christopher...(et al) 
 - Canadian edition. 
 - Toronto,Canada.:  PEARSON/Prentice Hall,  c2008 
 - xix,636 p.:  ill.;  28 cm. 
<br/><br/><label>ISBN: </label>0131879286 
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .L68 2008