TY  - BOOK
AU  - Boone,Louis E.
AU  - Kurtz,David L.
AU  - Boone,Louis E.
TI  - Foundations of marketing
SN  - 0039227847
AV  - HF5415 .B532 1992
U1  - 658.8 
PY  - 1992///
CY  - Hinsdale, Ill.
PB  - Dryden Press
KW  - Marketing
N1  - "Expanded version of [the authors'] Contemporary marketing." Includes bibliographical references and indexes
ER  -