Boone, Louis E. <br/><br/>
Foundations of marketing / 
Louis E. Boone, David L. Kurtz. 
 - Hinsdale, Ill. :  Dryden Press,  c1992. 
 - xxi, 747 p. :  ill. ;  25 cm. 
<br/><br/> &quot;Expanded version of [the authors'] Contemporary marketing.&quot; 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0039227847 
<br/><br/><label>LCCN: </label>76019366  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .B532 1992 
<br/><br/><label>Dewey Class. No.: </label>658.8