Solomon, Michael R.

Consumer behavior : buying, having, and being / Michael R. Solomon. - 2nd Canadian ed. - Toronto: Prentice Hall, c2002. - xvi, 686 p. : col. ill. ; 26 cm. - The Prentice Hall international series in marketing .

Includes bibliographical references and indexes.

0130890596

00050166


Consumer behavior.

HF5415.32 / .S6 2002

658.8/342