Hawkins, Del I. <br/><br/>
Consumer behavior :  implications for marketing strategy / 
Del I. Hawkins, Roger J. Best, Kenneth A. Coney. 
 - 6th ed. 
 - Australia:  McGraw-Hill Irwin,  c2011. 
 - xix, 649 p. :  ill. (some col.) ;  27 cm. 
 - The Irwin series in marketing .
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>9780070287099 
<br/><br/><label>LCCN: </label>94030028  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior--United States.<br/>Market surveys--United States.<br/>Consumer behavior--Case studies.--United States<br/>Market surveys--Case studies.--United States
<br/><br/><label>LC Class. No.: </label>HF5415.33.U6  / H38 2011 
<br/><br/><label>Dewey Class. No.: </label>658.8/342/0973