Keegan, Warren J. Global marketing / Warren J. Keegan, Mark C. Green. - 5th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008. - xxiv, 643 p. : ill. ; 28 cm. Includes bibliographical references and indexes. ISBN: 9780131754348 (pbk. : alk. paper) 0131754343 (pbk. : alk. paper) LCCN: 2007039742 Subjects--Topical Terms: Export marketing. LC Class. No.: HF1416 / .K443 2008 Dewey Class. No.: 658.8/4