TY  - BOOK
AU  - Shao,Alan T.
TI  - Marketing research: an aid to decision making 
SN  - 0324074506 (alk. paper)
AV  - HF5415.2 .S469 2002
U1  - 658.8/3 21
PY  - 2002///
CY  - Cincinnati, Ohio
PB  - South-Western/Thomson Learning
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -