Kotler, Philip. <br/><br/>
Marketing management :  Analysis, Planning, Implementation,and Control / 
Philip Kotler, Ronald E. Turner. 
 - Canadian 9th ed. 
 - Scarborough, Ont. :  Prentice-Hall of Canada,  c1998. 
 - xxiv, 787(C1-I31) p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0136034322 :  $19.95 
<br/><br/><label>LCCN: </label>80498811  
<br/><br/><label>Nat. Bib. No.: </label>C79-94023-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .K64 1998 
<br/><br/><label>Dewey Class. No.: </label>658.8