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  <titleInfo>
    <title>Advergaming developer's guide</title>
    <subTitle>using Macromedia Flash MX 2004 and Director MX</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Afshar, Rod</namePart>
    <namePart type="date">1984-</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Banerjee, Duke</namePart>
    <namePart type="date">1979-</namePart>
  </name>
  <name type="personal">
    <namePart>Jones, Clifford</namePart>
    <namePart type="date">1982-</namePart>
  </name>
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    <place>
      <placeTerm type="text">Hingham, Mass</placeTerm>
    </place>
    <publisher>Charles River Media</publisher>
    <dateIssued>2004</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xiv, 449 p. : ill. ; 24 cm. + 1 CD-ROM (4 3/4 in.).</extent>
  </physicalDescription>
  <note type="statement of responsibility">Rod Afshar, Duke Banerjee, Clifford Jones.</note>
  <subject authority="lcsh">
    <titleInfo>
      <title>Flash (Computer file)</title>
    </titleInfo>
  </subject>
  <subject authority="lcsh">
    <titleInfo>
      <title>Director (Computer file)</title>
    </titleInfo>
  </subject>
  <subject authority="lcsh">
    <topic>Computer games</topic>
    <topic>Programming</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Advertising</topic>
    <topic>Brand name products</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Brand name products</topic>
  </subject>
  <classification authority="lcc">QA76.76.C672 A35 2004</classification>
  <classification authority="ddc" edition="22">794.8/0285</classification>
  <relatedItem type="series">
    <titleInfo>
      <title>Game development series (Charles River Media (Firm))</title>
    </titleInfo>
  </relatedItem>
  <identifier type="isbn">1584503165 (alk. paper)</identifier>
  <identifier type="lccn">2003026506</identifier>
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    <recordChangeDate encoding="iso8601">20230621113059.0</recordChangeDate>
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