Internet marketing : building advantage in the networked economy / Rafi A. Mohammed ... [et al.]
Material type:
TextPublication details: Boston : McGraw-Hill/Irwin MarketspaceU, c2004.Edition: 2nd edDescription: xxxi, 743 p. : ill. ; 27 cmISBN: - 0072538422 (alk. paper)
- 658.8/4 21
- HF5415.1265 .I565 2004
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TMU-LIBRARY | HF5415.1265 .I565 2004 (Browse shelf(Opens below)) | 1763 | Available | 2017/1763 | |||||||||||||
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TMU-LIBRARY | HF5415.1265 .I565 2004 (Browse shelf(Opens below)) | 1762 | Available | 2017/1762 | |||||||||||||
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Books
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TMU-LIBRARY | HF5415.1265 .I565 2004 (Browse shelf(Opens below)) | 1764 | Available | 2017/1764 |
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| HF5415.126 .S65 2010 Contemporary direct & interactive marketing / | HF 5415.126 .S74 1998 THE CANADIAN DIRECT MARKETING HANDBOOK : Building customer relationships/ | HF5415.1265 .I565 2004 Internet marketing : building advantage in the networked economy / | HF5415.1265 .I565 2004 Internet marketing : building advantage in the networked economy / | HF5415.1265 .I565 2004 Internet marketing : building advantage in the networked economy / | HF5415.1265 .S74 1995 World Wide Web marketing : integrating the Internet into your marketing strategy / | HF5415.129 .P45 1997 Marketing channels : a relationship management approach / |
Includes bibliographical references and index.
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