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A framework for marketing management / Philip Kotler.

By: Material type: TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2003.Edition: 2nd edDescription: xx, 363 p. : ill. ; 23 cmISBN:
  • 0131001175
Other title:
  • Marketing management
Subject(s): DDC classification:
  • 658.8 21
LOC classification:
  • HF5415.13 .K636 2003
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books TMU-LIBRARY HF5415.13 .K636 2003 (Browse shelf(Opens below)) 4650 Available 2017/4650

Includes bibliographical references and index.

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