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Marketing : (Record no. 272)

MARC details
000 -LEADER
fixed length control field 00994cam a22002894a 4500
001 - CONTROL NUMBER
control field 15981573
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230621113025.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091112s2011 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2009046409
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780132549844
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780132549844
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K625 2012
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Fuller form of name (Gary M.)
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title an introduction /
Statement of responsibility, etc. Gary Armstrong, Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement 4th Canadian ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Toronto,Canada :
Name of publisher, distributor, etc. Pearson,
Date of publication, distribution, etc. c2012.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 661 p. :
Other physical details ill. (chiefly col.) ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type
    Library of Congress Classification     TMU-LIBRARY TMU-LIBRARY 02/12/2019 1 HF5415 .K625 2012 2017/4685 10/25/2023 10/02/2023 4685 02/12/2019 Books
    Library of Congress Classification     TMU-LIBRARY TMU-LIBRARY 02/12/2019   HF5415 .K625 2012 2017/4684 02/12/2019   4684 02/12/2019 Books
    Library of Congress Classification     TMU-LIBRARY TMU-LIBRARY 02/12/2019   HF5415 .K625 2012 2017/4686 02/12/2019   4686 02/12/2019 Books