TMU Library Logo
Library Catalogue

Global marketing : (Record no. 1668)

MARC details
000 -LEADER
fixed length control field 00967cam a2200289 a 4500
001 - CONTROL NUMBER
control field 16124077
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230621113116.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100308s2011 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2010009888
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273726227 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416
Item number .H65 2011
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/4
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hollensen, Svend.
245 10 - TITLE STATEMENT
Title Global marketing :
Remainder of title a decision-oriented approach /
Statement of responsibility, etc. Svend Hollensen.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow, England ;
-- New York :
Name of publisher, distributor, etc. Financial Times Prentice Hall,
Date of publication, distribution, etc. 2011.
300 ## - PHYSICAL DESCRIPTION
Extent xliii, 756 p. :
Other physical details col. ill. ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
Form subdivision Case studies.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     TMU-LIBRARY TMU-LIBRARY 05/15/2019 DONATION   HF1416 .H65 2011 2017/1786 05/15/2019 1786 05/15/2019 Books