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The business of sports /

The business of sports / edited by Scott R. Rosner, Kenneth L. Shropshire. - Sudbury, Mass. : Jones and Bartlett Publishers, c2004. - xxvi, 776 p. ; 23 cm.

Includes bibliographical references and index.

Ownership -- Leagues : structure and background -- Leagues : revenue sharing and self-analysis -- Accounting, taxation, and bankruptcy -- Stadiums and arenas -- Media -- Licensed products -- Labor matters : unions -- Labor matters : athlete compensation -- Individual sports -- Start-up leagues and niche sports -- Sports franchise valuation -- Olympic sports -- History and structure -- The NCAA and conference affiliation -- Member institutions -- Gender equity -- Amateurism and reform -- Diversity -- Ethics -- Future challenges.

0763726214 9780763726218

2004000685


Sports administration--United States.
Professional sports--Management.--United States

GV713 / .B87 2004

796/.06/91