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Principles of marketing /

Kotler, Philip,

Principles of marketing / Philip Kotler, Gary Armstrong. - Sixteenth edition. - xxiv,731 pages ; 29 cm

ISBN: 9781292092485 1292092483

LCCN: 2016022842

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / .K636 2016

Dewey Class. No.: 658.8

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