Principles of marketing /
Kotler, Philip.
Principles of marketing / Philip Kotler, Gary Armstrong. - Canadian ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2011. - xxi, 643(A1-S16) p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references (p. R-1 - R-30) and indexes.
9780135084571 (alk. paper)
2007000562
Marketing.
HF5415 / .K636 2011
658.8
Principles of marketing / Philip Kotler, Gary Armstrong. - Canadian ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2011. - xxi, 643(A1-S16) p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references (p. R-1 - R-30) and indexes.
9780135084571 (alk. paper)
2007000562
Marketing.
HF5415 / .K636 2011
658.8