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Marketing /

Grewal, Dhruv.

Marketing / Dhruv Grewal, Michael Levy. - 2nd Canadian ed. - New York : McGraw-Hill/Irwin, c2012. - xxviii, 566(gl1-in10) p. : col. ill., maps ; 29 cm.

Includes bibliographical references and indexes.

ISBN: 9780070385481(alk. paper) 0070385483 (alk. paper)

LCCN: 2010042318

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / .G675 2012

Dewey Class. No.: 658

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