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International marketing research /

Kumar, V., 1957-

International marketing research / V. Kumar. - Upper Saddle River, N.J. : Prentice Hall, c2000. - xxvi, 448 p. : ill. ; 24 cm.

Includes index.

ISBN: 0130453862

LCCN: 99021886

Subjects--Topical Terms:
Export marketing.

LC Class. No.: HF1416 / .K775 2000

Dewey Class. No.: 658.8/48

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