TMU Library Logo
Library Catalogue

Research methods for business students / Mark Saunders, Philip Lewis, Adrian Thornhill.

By: Contributor(s): Material type: TextPublisher: New York : Pearson, [2019]Edition: Eighth EditionDescription: pages cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781292208787 (print)
Subject(s): DDC classification:
  • 650.072 23
LOC classification:
  • HD30.4 .S28 2019
Contents:
Publisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophy and approaches to theory development -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Utilising secondary data -- Collecting data through observation -- Collecting primary data using research interviews and research diaries -- Collecting primary data using questionnaires -- Analysing data quantitatively -- Analysing data qualitatively -- Writing and presenting your project report -- Bibliography -- Appendices -- Glossary -- Index.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books TMU-LIBRARY General stacks HD30.4 .S28 2019 (Browse shelf(Opens below)) 13,931 Available 2022/13,931
Books TMU-LIBRARY General stacks HD30.4 .S28 2019 (Browse shelf(Opens below)) 13,932 Available 2022/13,932
Books TMU-LIBRARY General stacks HD30.4 .S28 2019 (Browse shelf(Opens below)) 13,933 Available 2022/13,933
Books TMU-LIBRARY General stacks HD30.4 .S28 2019 (Browse shelf(Opens below)) 13,934 Available 2022/13,934
Books TMU-LIBRARY General stacks HD30.4 .S28 2019 (Browse shelf(Opens below)) 13,935 Available 2022/13,935

Revised edition of the authors' Research methods for business students, 2015.

Publisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophy and approaches to theory development -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Utilising secondary data -- Collecting data through observation -- Collecting primary data using research interviews and research diaries -- Collecting primary data using questionnaires -- Analysing data quantitatively -- Analysing data qualitatively -- Writing and presenting your project report -- Bibliography -- Appendices -- Glossary -- Index.

There are no comments on this title.

to post a comment.