Strategic marketing for nonprofit organizations / Alan R. Andreasen, Philip Kotler.
Material type:
TextPublication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2008.Edition: 7th edDescription: xxii, 504 p. : ill. ; 25 cmISBN: - 9780131753723 (hardcover : alk. paper)
- 013175372X (hardcover : alk. paper)
- 658.8/02 22
- HF5415 .K67 2008
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TMU-LIBRARY General stacks | HF5415 .K67 2008 (Browse shelf(Opens below)) | 9953 | Available | 2017/9953 |
Includes bibliographical references and index.
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