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Global marketing / Warren J. Keegan, Mark C. Green.

By: Contributor(s): Material type: TextPublication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008.Edition: 5th edDescription: xxiv, 643 p. : ill. ; 28 cmISBN:
  • 9780131754348 (pbk. : alk. paper)
  • 0131754343 (pbk. : alk. paper)
Subject(s): DDC classification:
  • 658.8/4 22
LOC classification:
  • HF1416 .K443 2008
Online resources:
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books TMU-LIBRARY HF1416 .K443 2008 (Browse shelf(Opens below)) 4668 Available 2017/4668

Includes bibliographical references and indexes.

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